Macy’s Holiday Celebrations 2024

Building on the success of the 2023 holiday rebrand, the 2024 Macy’s Holiday Celebrations campaign takes the magic to new heights. From the wonder of Santaland to dazzling tree lightings, this year’s rebrand continues the story, blending tradition with imagination to spread joy nationwide.

For the first time in Macy’s Studios history, the Macy’s logo was artfully incorporated into every event’s branding, creating a unified and iconic retail experience that directly links back to the brand.

macys.com/holidaycelebrations

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